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AGENDA

*All events are open to all attendees including exhibitors except where invite only is indicated

*All agenda items listed below are subject to change.

Last Updated: September 9, 2024

MONDAY, OCTOBER 28, 2024

2:00 PM - 5:00 PM

Registration Opens

Location: Office 4

5:00 PM - 7:00 PM

Welcome Reception (appetizers & cocktails)

Location: Milano 1-2-5-6

Join us at the PRO*ACT Summit Welcome reception! Kick off the summit with an evening of socializing and networking. All attendees are welcome.

TUESDAY, OCTOBER 29, 2024

6:30 AM - 8:00 AM

Registration Opens

Location: Office 4

6:30 AM - 8:00 AM

Breakfast

Location: Milano 1-2-5-6

6:30 AM - 8:00 AM

UniPro Produce Group Breakfast Meeting (*Invite Only)

Location: Neopolitan 1

8:00 AM - 8:30 AM

Welcome & What's New at PRO*ACT

Location: Milano 3-4-7-8

Join Rich Hall, EVP Sales and Marketing and Chip Walker, President and CEO share exciting company updates and outlook.

8:30 AM - 9:00 AM

State of the Industry/Market Outlook

Location: Milano 3-4-7-8

A data driven insight into the industry this past year and what to expect in 2025 provided by Megan Lynberg from Datassential

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Megan Lynberg, Senior Vice President, Sales

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9:00 AM - 9:30 AM

Featured Grower - Rainier Fruit Co. 

Location: Milano 3-4-7-8

Mark Zirkle, a leading figure from Rainier Fruit, will be our Featured Grower at the upcoming PRO*ACT Summit. As President of Rainier Fruit, Mark brings a wealth of knowledge and experience from one of the most innovative and sustainable fruit-growing operations in the industry.

Mark Zirkle, President

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9:30 AM - 10:00 AM

AI in the Produce Industry

Location: Milano 3-4-7-8

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Bowie Cheung, CEO

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10:00 AM - 10:20 AM

Break

10:20 AM - 11:00 AM

Sustainability Panel hosted by Tamara Muruetagoiena

Location: Milano 3-4-7-8

Join us for an engaging Sustainability Panel moderated by Tamara Muruetagoiena from the International Fresh Produce Association. This session brings together top growers Christian Harris from Sunkist Growers, Wyatt Maysey from Taylor Farms, and Emily Watson from JC Watson Packing Company to discuss the pressing issues and innovative practices surrounding sustainability in the produce industry. From responsible farming methods to reducing environmental impact, our panelists will share their expertise and insights on how the industry is evolving to meet the demands of a sustainable future. Don’t miss this chance to hear from leaders who are driving change and setting new standards in produce sustainability!

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Tamara Muruetagoiena​

VP of Sustainability

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Christian Harris

Chief Operating Officer

Emily Watson Libsack

VP of Marketing

Wyatt Maysey

Director of Sustainability

11:00 AM - 12:00 PM

"If You Build It, They Will Come"

Location: Milano 3-4-7-8

Join Steve Heroux's dynamic sessions! Steve, a renowned sales trainer and motivational speaker, will share his expert insights on achieving sales excellence and personal growth.

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Steve Heroux, Founder & CEO

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12:00 PM - 1:30 PM

Lunch

Location: Milano 1-2-5-6

sponsored by

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1:00 PM - 5:00 PM

Exhibitor Set-up

Location: Augustus 3-4-5-6

BREAKOUT SESSIONS

1:30 PM - 2:30 PM

1:30 PM - 2:30 PM

2:30 PM - 3:30 PM

2:30 PM - 3:30 PM

Distribution Sales Session (For PRO*ACT Distributor Network Sales Personnel)

Location: Neopolitan 2

Procurement Session (For PRO*ACT Distributors Network - Frosty Acres & UniPro Produce Group)

Location: Neopolitan 1

Foodservice Trends (Open to All)

Location: Neopolitan 3

Food Safety Modernization Act (Open to All) 

Location: Neopolitan 4

3:30 PM - 4:30 PM

Keynote Speaker - Jose Hernandez

Location: Milano 3-4-7-8

We are thrilled to welcome our esteemed guest speaker, Jose Hernandez, whose inspiring journey from migrant farmworker to Astronaut has been immortalized in the film "A Million Miles Away." Join us to hear Jose's incredible story of determination and achievement, as he shares his experiences and insights. Don’t miss this unique opportunity to be inspired by someone who truly embodies perseverance and success.

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Jose Hernandez, Engineer and Former NASA Astronaut

6:30 PM - 7:30 PM

Poolside Cocktail Hour at Neptune Pool

Location: Neptune Pool

sponsored by

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Join us for a poolside cocktail hour sponsored by Sunkist! Enjoy a selection of special cocktails crafted with the finest Sunkist citrus. Don't miss out on this refreshing and flavorful experience.

7:30 PM

Dinner on your own 

WEDNESDAY, OCTOBER 30, 2024

7:00 AM - 8:30 AM

Breakfast

Location: Milano 1-2-5-6

7:30 AM - 9:00 AM

Exhibitor Set-up

Location: Augustus 3-4-5-6

9:00 AM - 1:00 PM

Produce Expo

Location: Augustus 3-4-5-6

We are thrilled to welcome our esteemed guest speaker, Jose Hernandez, whose inspiring journey has been immortalized in the film "A Million Miles Away." Join us to hear Jose's incredible story of determination and achievement, as he shares his experiences and insights. Don’t miss this unique opportunity to be inspired by someone who truly embodies perseverance and success.

1:00 PM

Departures / Enjoy Las Vegas!

1:00 PM - 4:00 PM

Exhibitor Breakdown

Location: Augustus 3-4-5-6

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